Sweats

The entire US apparel market, in athletic goods, is valued at approximately $68 billion. Of that total, sales in fitness wear have now reached nearly one third of the entire apparel market, making this segment the most dynamic for opportunity growth, and “the” market segment to watch over the coming years.

As the market for performance gear and accessories addresses the needs of an increasing number of people interested in health and fitness, you’ll find the Sweats brand leading the charge with innovative products.

Look into the closet of today’s active people and you’ll most likely find a collection of athletic footwear.  The Sweats brand will focus on activity specific shoes that make your workout more comfortable and effective… and you’ll be proud to add them to your collection of stylish Sweats sportswear.

As the market for performance gear and accessories addresses the needs of an increasing number of people interested in health and fitness, you’ll find the Sweats brand leading the charge with innovative products.

For participants of team sports – from the traditional such as baseball to the emerging such as lacrosse – equipment is becoming more technical and performance enhancing.  Sweats brand hard goods will address a growing demand for unique products that provide a safer and more satisfying experience for today’s athletic participants.

Elevate your game and your style with Sweats brand accessories that provide convenience and function while you work out or chill out.  That gym bag of old has morphed into a necessary tool to carry a variety of gizmos used throughout the day.  And it needs to look as good as the duds worn to your yoga class.

Sweats invented the term “Street Active”.  Style and function can be conflicting terms for apparel, but the Sweats brand pioneered the concept that they could work hand in hand.  With advances in fabrics that provide both comfort and performance in the same garment you can hit the gym and the street with equal panache.

Today’s lifestyle demands nothing less than sportswear that is fashionable, versatile and multi purpose…that’s street active.